In its viewership report for the first six months of the year, Vevo said it hit 4 billion streams in June. Its unique monthly viewers are up 27 percent worldwide from a year earlier. But views through mobile devices, tablets, and connected TVs are up 185 percent.
The biggest contributor was the launch of Vevo TV, a broadcast-style 24-7 channel of music videos played linearly. “That’s really caused an explosion,” Rio D. Caraeff, Vevo’s chief executive, told CNET in an interview.
Read the full article: Vevo’s music videos find their growth groove on televisions | Internet & Media – CNET News.