And you still think it’s about the music…

On the day after the official announcement of AT&T’s Time Warner $85.4-billion acquisition, think about this. Keep it in perspective. Music is just the rotation between the ads. Just the hook to keep you connected. Just the lifestyle-trend to help pigeonhole how you are marketed to.

Music. TV. Movies. Data. Eyeballs. Content. Monetization. Ad Revenue.

Content is not KING. It’s just FILLER.

Jeff Segal from TechCrunch had a great article predicting this last October:

Google, Facebook, Yahoo And Verizon (And Comcast, AT&T And Twitter) Have Chosen Their New Battleground

 

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About the author

Mike Dias is a Sales Director for Logitech. He specializes in consumer electronics & pro audio with an expertise in headphones & portable audio. He has over 15 years of experience selling custom handcrafted in-ear monitors.

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