YouTube

Lyor Cohen & YouTube

Sources say that YouTube’s payout on the label side ranges from $0.0010-$0.0015 per stream, the lowest in the U.S. industry. Will Lyor Cohen, YouTube’s new global head of music, ...
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Hasta la Vevo: CEO Rio Caraeff Departure

Last night, Rio Caraeff, who has run the Vevo music video service since its creation in 2009, announced his departure. Re/code  ran the full story that was pushed ahead due to a leak ...
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YouTube 3.0: Show Me the Money

“YouTube has become one of our top five sources of digital retail revenue, up from almost nothing four years ago. It’s become just another form of retail, but in a nontraditional way.” ...
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YouTube is Just Getting Started

Videos festooned with ads make roughly $2 per 1,000 YouTube views according to the latest RollingStone article. And “Once you have an audience, you can make money,” says ...
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